Making money at blogging

I heard on the radio today about a woman in Utah with an extremely popular blog. I guess she discusses a lot of topics including kids, dogs, boobs, the Mormon church, etc. The church pays her $40,000 a month to advertise on her blog. That is $480,000 per year with little to no overhead. Man, why can't things like this come my way. I'm thinking the Catholic Church would have no interest in my blog.